Tuesday, August 15, 2023

Globe dominates Standard Insights Consumer Choice Awards

Leading digital solutions platform Globe has achieved a remarkable victory by winning four out of six categories in the Consumer Choice Awards, awarded by consumer intelligence firm Standard Insights.

In the 2023 awards, Globe was recognized for Best Network Reliability, Best Prices & Offers, Best Branding & Marketing, and Most Sustainability-Driven Mobile Network Operator, highlighting the company’s dedication to quality service, innovation, and sustainability.

Standard Insights’ Consumer Choice Awards recognizes brands that prioritize the needs and opinions of their customers. The awards' methodology ensures a fair and impartial evaluation, including stringent verification of respondent information using location, IP address, social media ID, and geofencing data.

The intelligence firm surveyed 1,215 Filipinos in January 2023 to gauge their preferences in mobile network providers. About 37.5% of respondents voted for Globe for having the strongest and most reliable signal in the country, reinforcing its acclaim as a leader in network reliability. Reliability in the telecom industry is rare and a highly esteemed recognition that is considered the most desired quality in network performance, directly influencing customer experience in a tangible way.


In addition, 24% of survey participants acknowledged Globe for its exclusive offers and unbeatable prices, attesting to the brand's value-driven approach. Globe's strategic and innovative marketing has not gone unnoticed, with 41.2% of respondents selecting it as a trailblazer in setting industry standards for effective marketing.

Lastly, Globe's unwavering commitment to sustainability also gained recognition among its customers, receiving 43.3% of votes.

Ernest Cu, Globe Group President and CEO, expressed his gratitude for the recognition, saying: "We are honored and grateful to our customers for this recognition. It truly reflects the dedication and hard work of the entire Globe team towards the upliftment of our kababayans. These awards are a testament to the trust and connection we've built with our customers and the high quality of service we always strive to provide.”

Globe's efforts in protecting the environment were a major factor in its ranking as the most sustainable telco in the country.


For one, Globe has shifted 25 high-energy sites to renewable energy. It has also piloted the use of alternative energy sources to cut down use of fossil fuels within its operations, invested in energy efficient technologies, and deployed more than 9,000 green solutions across its network.


The company has also partnered with several organizations to facilitate recycling of e-waste and provide jobs for the local community. As part of its advocacy for climate education, Globe provides resources such as Camp Kalikasan to learn more about how Filipinos can be proactive environmental stewards.


Globe’s 2023 wins reinforce earlier accolades it has received for its exceptional service, sustainability efforts, and commitment to positive change in the industry.


The company looks forward to continuing to provide high-quality services, fulfilling the expectations of its customers, and playing an instrumental role in the country’ s sustainable growth.


For more details about Globe and its award-winning services, visit https://www.globe.com.ph/.

No comments:

Post a Comment