Monday, February 12, 2024

Traversing Through the Maze of ADPR Innovation: Exploring Digital Advertising Realities at the 20th AdCongress Seminar

The Polytechnic University of the Philippines' Department of Advertising and Public Relations is gearing up for the 20th AdCongress Seminar, and this year's theme promises to be nothing short of groundbreaking. Entitled "ADPortal: Traversing Through the Maze of ADPR Innovation," the seminar, spearheaded by the Fourth Year Students of the PUP-DAPR, aims to explore the ever-evolving landscape of advertising and public relations (ADPR) in the digital age.

Scheduled for February 14, 2024, Wednesday, from 3:00 PM to 6:00 PM at Claro M. Recto PUP Main Campus, the seminar promises to be an eye-opening experience for industry professionals, students, and enthusiasts alike. With a focus on navigating the complexities of ADPR innovation, attendees can expect to gain valuable insights into the latest trends, strategies, and technologies shaping the field.

The Bachelor in Advertising and Public Relations - 4-1N from the Department of Advertising and Public Relations, under the College of Communication, invites media partners to join them for "Amazingly Authentic! Exploring the Real Vibes of Digital Advertising." This event aims to delve into the authentic essence of digital advertising and uncover the real vibes driving its success.

As the digital landscape continues to evolve at a rapid pace, it has become increasingly important for professionals in the ADPR industry to stay ahead of the curve. From social media marketing to influencer partnerships, digital advertising offers endless possibilities for brands to connect with their audiences in meaningful ways. However, navigating this ever-changing landscape requires a deep understanding of the latest tools, techniques, and best practices.

Through engaging presentations, interactive workshops, and insightful discussions, "Amazingly Authentic! Exploring the Real Vibes of Digital Advertising" will provide attendees with the knowledge and skills they need to thrive in today's digital-centric world. Whether you're a seasoned professional looking to stay updated on the latest trends or a student eager to learn from industry experts, this seminar offers something for everyone.

To register for the seminar, simply visit the provided link: (https://forms.gle/5hJYTXbzLtewYe5i7) Don't miss this opportunity to be part of a transformative event that promises to revolutionize your approach to digital advertising. Join us as we explore the real vibes of digital advertising and embark on a journey of innovation and creativity.

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