Thursday, July 3, 2014

Why Filipinos Love WeChat

Nurturing connections—that is what being a Filipino is about. From warm hugs to friendly smiles, the genuine hospitality inherent in the Filipino spirit is indisputably unrivaled. The need to connect is deeply wired into our roots and that is something we all take pride in.
This is why fastest growing social messaging app WeChat embodies and complements our highly social nature. Given that smart phones are now deeply entrenched into our everyday lives, WeChat, with a wide range of social features including Live Chat, Video Call, Moments, Voice Chat, Group Chat, Shake, Look Around, Friend Radar, and Sticker Shop, integrates ease and convenience into the whole mobile experience making it more enjoyable and worthwhile. But more than an enhanced way of interacting with our peers, WeChat, through partnerships with brands that have become part of the Filipino lifestyle, is now a gateway to everything that Filipinos love and enjoy.

Mobile Shopping Made Fun
With online shopping brands like ZaloraPH and Lazada now having their own official WeChat accounts, WeChat offers users exclusive access to updates, sales, and promos—even discounts on best-selling items. What is arguably the next face of mobile shopping, WeChat offers its users access to Zalora’s over 500 top international and local brands of more than 15,000 apparel, shoes, accessories and beauty products, and Lazada’s wide array of mobiles, tablets, consumer electronic and household goods including toys, fashion and sport equipment.

Your Own Mobile Fan Page
The Official Accounts feature is maximized to its full potential with WeChat now having accounts for personalities that every member of the household can relate to. Everyone from YouTube sensation Mikey Bustos, local comedian Vice Ganda, and tv host Phoemela Barranda, to WeChat brand ambassadors Iya Villania, Drew Arellano, and Laureen Uy have their own official WeChat accounts, connecting users further into the who’s who of Philippine entertainment.
In addition, with FHM now having its Official Account on WeChat, users are able to receive updates and photos of their favorite FHM girls. This latest partnership gives them a one-click way to interact with the country’s leading authority on women, men’s fashion, sports, technology, and entertainment.

Creating relationships between users and said brands makes WeChat the only social messaging app that considers it their mission to deepen the relationships of its users to the rest of the local scene. This makes WeChat the only mobile platform that seamlessly rides to the beat of Filipino lifestyles.

About WeChat

WeChat envisions and innovates new ways for people to connect, communicate and share. A mobile social communication app designed for smartphone users, WeChat is the world's fastest growing social app with hundreds of millions of users internationally. WeChat empowers users in fun and dynamic ways, by bringing together messaging, social communication and games in one seamless, interactive experience, with comprehensive privacy and security settings that can be tailored as needed. WeChat is available free for download on Android, BlackBerry, iOS, Symbian and Windows operating system.

Learn more about WeChat and download the app at
WeChat Philippines Facebook page:

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