MARKETOUR: Redefining Destinations Through Immersive Experiences

PUP P1ONEERS Production presents MARKETOUR: Redefining Destinations Through Immersive Experiences. This academic and advocacy-driven event calls on future marketers and tourism leaders to help shape a more responsible, creative, and community-centered approach to destination promotion. More than a university program, MARKETOUR is a movement that affirms how storytelling, cultural understanding, and purposeful marketing can influence the way people see places, communities, and travel itself.

Through destination marketing discussions, immersive learning experiences, and advocacy-based competitions, MARKETOUR highlights the growing need to promote tourism with integrity and intention. The event brings together students, educators, industry professionals, and partner organizations at PUP Bulwagang Balagtas on June 11, 2026, from 1:00 PM to 5:00 PM, creating a space where ideas about travel, branding, and community development can be explored in a more meaningful way. With the theme of “Marketing with Purpose, Traveling for the Future,” the event underscores the role of tourism not only as an economic driver but also as a platform for cultural preservation, sustainable growth, and inclusive opportunity.

At the heart of MARKETOUR is the belief that destinations are more than locations on a map. They are stories, identities, and lived experiences that deserve to be presented with care and authenticity. Through academic sessions, creative competitions, and collaborative activities, the event invites participants to look beyond surface-level promotion and instead consider how destination marketing can honor local heritage, support responsible tourism, and strengthen communities. The program also opens doors for networking, internships, and partnerships that can help students build their future in the tourism and marketing industries.

MARKETOUR is also aligned with key development goals that reflect its broader advocacy, particularly quality education, decent work and economic growth, sustainable communities, responsible consumption, and partnerships for shared progress. In this way, the event goes beyond discussion and becomes a call to action—encouraging participants to use their skills not just to attract attention, but to create lasting value for destinations and the people who live in them. Among the event’s featured activities are academic and non-academic competitions that challenge participants to think creatively and act strategically. These activities are designed to bring out the best in students while giving them a chance to apply what they have learned in class to real-world scenarios. More importantly, they reflect the spirit of

MARKETOUR: to turn ideas into action and learning into purpose. At its core, MARKETOUR aims to prepare a generation of marketers who understand that effective promotion is rooted in authenticity, responsibility, and purpose. It seeks to inspire students to become storytellers who can help shape tourism in ways that are more thoughtful, more inclusive, and more sustainable.

Register and be part of MARKETOUR, where destinations are redefined, stories are amplified, and purpose leads the journey.

https://tinyurl.com/MARKETOUR-Registration

Visit P1ONEERS on social media for updates:

Facebook: P1ONEERS Instagram: @pup_p1oneers TikTok: @official.p1oneers

The Past Takes Center Stage at NEWSTALGIA

PROJECT ZENITH Explores the Power of Memory in Modern Marketing

There is something unforgettable about the things we grew up with. A familiar commercial, an old OPM playlist, or even simple tambayan moments can instantly bring people back to a feeling, a memory, or a certain time in their lives. Today, brands continue to use these emotional connections to create stories that audiences genuinely remember.

Bringing this idea to life, PROJECT ZENITH, a premier student-led production under the Polytechnic University of the Philippines College of Business Administration, presents NEWSTALGIA: When Memories Meet Marketing on June 9, 2026, from 1:00 PM to 5:00 PM at PUP Bulwagang Balagtas.

Designed as an immersive academic experience, NEWSTALGIA explores how nostalgia shapes consumer behavior, emotional engagement, and brand relevance in today’s fast-evolving marketing landscape. Through insightful discussions and creative experiences, the event highlights how familiar memories and cultural touchpoints become powerful tools for meaningful storytelling and audience connection.

Participants can expect interactive activities, nostalgic themed spaces, competitions, and performances that celebrate Filipino culture and shared experiences. Hosting the event are Buknoy Gonzales and Angelica Marie Sanchez, who will bring energy and entertainment to the afternoon program.

Adding to the excitement are special performances from indie pop artist Harry Ocampo, rising Filipino R&B boy group Xerenade, and a surprise special guest whose songs may already hold a place in audiences’ childhood memories.

Expected to gather hundreds of participants fondly called “Bagets,” NEWSTALGIA welcomes PUP Marketing students, fellow Iskolar ng Bayan, partner schools, alumni, organizations, and anyone interested in branding, storytelling, and marketing innovation.

Gusto mo bang sumama?

📍 NEWSTALGIA: When Memories Meet Marketing
🗓 June 9, 2026 (Tuesday)
🕐 1:00 PM – 5:00 PM
📌 PUP Bulwagang Balagtas

Register here:
http://tiny.cc/NEWSTALGIA

Filipino Tech Developer Tetrix launches ‘Tetrix Link’ to digitize contact exchange in business networking

August 2022, Philippines - Tetrix Link harnesses near-field communication (NFC) technology present in mobile phones to enable users to conveniently share their information in just a single tap.

Powered by Filipino-led blockchain Tetrix Network and Pitaka crypto wallet, Tetrix Link cardholders will be able to select and store their information, such as their personal contact details and relevant social media accounts, and share these data when they tap or hover over their card to an NFC-enabled mobile device.

Felix Asuncion, co-founder and Chief Revenue Officer of Tetrix Network, explains that “With Tetrix Link, you can share your data to your peers more easily and would eliminate the need for multiple business cards since the data of multiple assets are stored inside the network. You can control which information to share, and lastly, you would only require a link or QR code to share.”

To use this feature, cardholders must download the latest version of Pitaka mobile app. Next, sign up at https://link.tetrix.xyz and fill out the personal details and contact information needed in the dashboard. Once the card is purchased, receive an authentication code and use it to connect the dashboard to the Tetrix Link card. Finally, share that data by tapping the card onto an NFC-enabled device, and do not remove it until the information pops up on the screen.

Tetrix Link recreates the way we use our physical wallets and will now allow us to secure other forms of self-custodial data. All the data you'll need to present is housed in a handy little card, and potential connections only need to tap the card onto their NFC-enabled phones.

“Currently, we are testing it to support human resources information systems, healthcare services, and other hotel and restaurant use cases aside from it being used as business cards and personal or company ID. We're also in talks with the local government in bringing this technology to modernize their systems,” Asuncion said.

Tetrix Link offers an easy-to-navigate user interface and is uniquely backed with blockchain. It can function as any ID or key card. Eventually, it will also store mission-critical data and other physical documents like vaccine certificates and data inside NFTs for specific use cases.

The card also has a scannable QR code in case one's phone doesn't support NFC. If there’s no internet connection at the moment of transfer, the receiver can just bookmark the link and access it later on. Soon, Tetrix Link will enable users to access data offline as well.

The team is also in the works to launch the second version wherein users can add their resumé and an introduction about themselves and can also book their schedule or create a calendar when they tap the card onto an NFC-enabled phone.

Future updates on the card aim to enable users to transfer and receive cryptocurrencies via the Pitaka wallet, receive perks as with loyalty or rewards cards, and pay for merchants and transportation.

Overall, what Tetrix aims to offer its patrons are innovation and convenience. "Tetrix Link is not your ordinary business card. Unlike the traditional one, a Tetrix Link card would be enough to last you a lifetime," Asuncion said.

"Imagine there are so many professionals, HR personnel, C-level executives, and even real estate brokers who print a lot of paper business cards which, more often than not, get discarded or misplaced just minutes after they've been handed around. With Tetrix Link, everything is digitally installed, and your details will be editable anytime, anywhere through https://link.tetrix.xyz,” Asuncion added.

Consumers can purchase Classic, Bamboo, and Premium Tetrix Link Cards at VIridian Technologies Inc. Shop and its distribution partner Coin Vault PH on Facebook. They can also sign up for the selling link for them to receive an email regarding the process on how they can avail of the product. Currently, they are open for signups to get special offers for a limited time. Prices would start from a lifetime subscription fee of $39.99 or roughly ₱2,000 for the early adopters but will only include the business card functionality along with a Tetrix Link Card (NFC). Payment can be processed via GCash, bank transfer, and cryptocurrencies or USDT via Tetrix Network’s Pitaka wallet address.

Skip the line and get your Sony products from LazMall

(MANILA, PHILIPPINES) With the new normal, alternative ways to shop like online shopping has become more popular and efficient.  Sony created a way for you to skip the line and have your favorite Sony products - delivered right to your doorstep just by clicking that checkout button in LazMall. You can now cop great deals and bundles suitable for your lifestyle!

The Sony Centre Flagship store in LazMall assures you that all products are original and are covered with warranty so you can enjoy, be creative, and have peace of mind.

Save yourself from boredom and save 15% on these Sony headphones

People working from home need something that will help them focus and be on point in doing their tasks. Hence, Sony is offering a 15% discount on a couple of headphones to keep you company in working.

If you are the type that is active and loves to move around and run errands, the WF-1000XM3 is for you. It has an advanced audio technology that delivers quality sound with noise-canceling features.

If you’re feeling upbeat and you need intense focus, the WF-XB700 is here to save your day.  It’s all about that bass that will move you and boost your mood to high productivity. You can also choose the right size for you as it comes with four sizes of hybrid silicone rubber earbuds so you can find the perfect fit for your ears to maximize sound quality and minimize outside noise.

Hassle-free delivery

Need time to chill? Enjoy binge-watching your favorite films and TV shows at home with the 65-inch X75H high dynamic range HDR Smart TV with a 4K resolution for a maximum viewing experience. The X75H Smart TV is also perfect for weeknight bingeing with the family. Complete your home cinema experience with HT-X8500. An all-in-one soundbar with Dolby Atmos technology that gives you surround sound for an immersive viewing experience Shop now in LazMall and get a discounted delivery fee!

Mic drop for Sony’s bonus treat

Being physically active is easier than you think if you have a home audio system to pump you up. With its powerful sound from its Sound Pressure Horn, Sony’s Shake-X70D will make you feel the adrenaline pumping perfect for online Zumba sessions. If you’re looking for an audio system that you can use to hone your singing skills, getting ready for your next singing contest, or just missing your go-to karaoke singing partner, then the MHC-V21D is right for you. Sony is giving out a free Karaoke USB when you add to cart any of these select home audio systems.

Whether you pay cash or card, you get a free SD card!

Don’t forget to add to your cart the Sony A6100 and create beautiful images and videos. For only Php 49,000, you can get a free 32GB SD Card. With its exceptional AF speed and performance, and enduring subject tracking, the A6100 lets you hone your creativity at home.

So what are you waiting for? Check out the Sony Centre Flagship Store in LazMall and get awesome deals and exclusive discounts.

For more information:

https://www.lazada.com.ph/shop/sony-ph-official-store/

Digital Marketing Services With Passion: StarTech Digital Marketing

We all know that Digital Marketing is a great part of a business or company especially if you are just starting up. A Company based in Corpus Christi, Texas -- StarTech Digital Marketing opened its doors recently to provide exceptional services when it comes to SEO, Social Media, Digital Marketing and many more.

They believe in being accountable for their work. They run regular reports and rankings as well as showing measurable results and improvements. Having the ability each month to see the results alongside the activities they performed, allows the business to calculate their return on investment (ROI). This, in turn, provides peace of mind since they can be assured of, and that their marketing money is being invested wisely and making a difference.

StarTech Digital Marketing pursues relationships based on transparency, persistence, mutual trust, and integrity with their employees, customers and other business partners.

Learn more about them today! Visit their website: https://startechdigitalmarketing.com/

Like their Facebook: https://www.facebook.com/StarTechDigitalMarketing/

Follow their Twitter:

https://twitter.com/DigitalStartech

Follow their LinkedIn: https://www.linkedin.com/in/startech-digital-marketing/