LG Sound Suite Debuts at CES 2026 with World’s First Dolby Atmos FlexConnect Soundbar System

At CES 2026, LG Electronics unveiled LG Sound Suite, a next-generation home audio solution built around the world’s first soundbar system powered by Dolby Atmos FlexConnect. Designed to eliminate the complexity of traditional surround sound setups, the new system delivers flexible, immersive audio without the need for precise speaker placement or complicated installation.

At the center of the system is the LG H7 soundbar, engineered to automatically adapt Dolby Atmos audio to a room’s layout. Instead of requiring symmetrical speaker positioning, the H7 intelligently optimizes sound performance based on how and where speakers are placed. This flexibility allows users to position speakers freely while still experiencing immersive, multidimensional audio.

LG Sound Suite introduces a wireless, modular ecosystem that can be customized to suit different needs and spaces. Users can start with a standalone H7 soundbar and gradually expand their setup by adding optional surround speakers and a subwoofer. The system supports up to 27 different configurations, with scalability reaching an expansive 13.1.7-channel home theater arrangement. This modular approach makes it accessible for a range of budgets while future-proofing the investment.

Dolby Atmos FlexConnect plays a central role in the system’s adaptability. It intelligently optimizes audio performance based on speaker placement, ensuring that immersive sound is maintained even when speakers are not positioned conventionally. LG also announced plans to integrate Dolby Atmos FlexConnect support into its 2026 premium TVs, as well as select 2025 models via a future software update, significantly expanding compatibility across its television lineup.

The Sound Suite also incorporates Sound Follow, a feature powered by ultra-wideband technology that dynamically adjusts the listening sweet spot based on the user’s location in the room. This creates a more personalized and consistent audio experience, even as the listener moves around.

Room Calibration Pro further enhances performance using AI processing to analyze room acoustics and fine-tune audio output. The H7 soundbar is driven by LG’s α (Alpha) 11 AI Processor Gen 3, enabling advanced features such as spatial up-mixing, object separation, and content-aware optimization.

All components in the LG Sound Suite are equipped with premium Peerless speaker units, combining high-end craftsmanship with LG and Dolby technologies to deliver powerful, room-filling sound tailored to modern living spaces.

Sony’s New Sound System Brings the Ultimate Cinema Experience to Every Home

(MANILA, PHILIPPINES, October 2020) – Put yourself at the heart of the action with the new Sony 5.1ch Soundbar, the HT-S20R. Powered with Dolby® Digital technology, this new pocket-friendly Soundbar system is designed to combine dramatic, high-quality sound with exceptional 400W power output.

The HT-S20R delivers an audio experience like none other by giving movies the soundtrack they deserve with 5.1 channels of real surround sound. Users can expect dynamic, immersive, and cinematic surround sound with its rear speakers and an external subwoofer that works with a 3ch soundbar.

Setting up the HT-S20R is extremely straightforward and can be done in seconds. Simply plug it in, position the external subwoofer, wire up the rear speakers and you’re ready to go. Say goodbye to cable clutter, as the HT-S20R supports HDMI ARC which lets you connect to compatible TVs with a single cable. For non-HDMI compatible TV’s, the HT-S20R offers the option of connecting to the optical input or analog input for you to still enjoy the high-quality sound it produces.

Even better, the HT-S20R also allows you to pick the mode that best suits the content being played with just a click of a button- from Auto, Standard, Cinema and Music, the HT-S20R offers it all. You can also select Night and Voice modes and use the subwoofer control to fine-tune your viewing and listening experience.

On top of movies and TV, you will also be able to easily play music through the HT-S20R. Listen to your favorite tracks by either wirelessly streaming through your smartphone using Bluetooth® connection or use the HT-S20R’s USB port to plug and play from a USB memory stick.

HT-S20R is now available in the Philippines.

For full product details, please visit: https://www.sony.com.ph/electronics/sound-bars/ht-s20r