Building on the recent launch of SmartSafe – the country’s first telco-powered anti-fraud API suite that adopts GSMA Open Gateway standards – the corporate business arm of PLDT Inc. (PLDT) joined top technology players, telcos, and policy leaders at GSMA’s Summit to champion innovation and partnership.
Led by PLDT Senior Vice President and Head of Enterprise Business Group, Blums Pineda, PLDT Enterprise joined several sessions exploring how GSMA’s Open APIs and ecosystem partnerships can accelerate the country’s journey towards a fully digital nation.
“Leveraging on GSMA-certified innovations like SmartSafe, which the Department of Information and Communications Technology (DICT) has encouraged other telcos to adopt, we believe that progress will require the collective strength of our ecosystem. Our vision is a connected Philippines powered by collaboration, where industries, developers, and government work together through shared platforms and open innovation,” Pineda explains.
Powering the next phase of digital growth through Open APIs
A panel discussion on “Connecting Possibilities: How Open APIs are Powering the Next Phase of Digital Growth” featured PLDT First Vice President and Head of Enterprise Product Management and Innovations, Nico Alcoseba, who detailed how APIs and GSMA Open Gateway are shaping innovation through open collaboration. These technologies unlock new possibilities for businesses through seamless integration, smarter services, and greater customer value – exemplified by PLDT Enterprise’s recently launched SmartSafe, a real-world example that strengthens digital trust through API-powered solutions.
Meanwhile, a roundtable on “Telco APIs Powering the Next Wave of Fintech Security and Growth” had PLDT Enterprise Senior Manager and Head of Enterprise Innovations and Product Development, Mickey Ruiz, discuss how telco-enabled APIs can strengthen digital trust and fuel innovation across the financial technology ecosystem.
At the main plenary, PLDT and Smart Head of Network Strategy, Eric Santiago, and PLDT Enterprise Head of Strategic Business Development, Mobile Private Networks, IoT and Emerging Technologies, Gio Abaquin, underscored how future-ready connectivity is powering digital transformation across industries and communities nationwide.
Furthering PLDT Enterprise’s commitment to inclusive growth, Stephanie V. Orlino, AVP and Head of Stakeholder Management at PLDT and Smart, joined the panel “Empowering MSMEs: Advancing Digital Skills for Inclusive Philippine Growth.” She discussed how the eBizNovation program is enabling MSMEs to embrace digital tools and training that expand opportunities and boost competitiveness.
Empowering healthcare through innovation
Beyond APIs and digital services, PLDT Enterprise continues to lead innovation in other sectors that rely on connectivity and collaboration. During the Summit, the company formalized a strategic partnership with Germany-based health tech innovator apoQlar through a Memorandum of Understanding (MOU) signing led by Pineda and witnessed by Julian Gorman, Head of Asia Pacific at GSMA, and Terence Wong, GSMA’s Head for 5G Industry and IoT Community.
The collaboration pioneers the use of Mixed Reality (MR) technology in Philippine healthcare through HoloMedicine, a cloud-based solution that is powered by the 5G network of PLDT’s wireless subsidiary, Smart Communications, Inc. (Smart). The technology enables health professionals to visualize and interact with medical imaging and patient data in real time, without complex hospital IT integration.
Advancing the Philippines towards a digital nation
From championing open and secure innovation to forging new partnerships, PLDT Enterprise’s participation at the GSMA Digital Nation Summit 2025 reflects its continuing role as a catalyst for digital transformation across industries as well as for the entire nation. “As PLDT Enterprise continues to expand its API ecosystem and enterprise innovations portfolio, we remain steadfast in our goal to power progress through trusted, connected, and collaborative technologies,” Pineda says.




